William Betts has “always had a deep interest in the relationship between people and technology. Trained as a painter, I believe that there are unique qualities in painting as a sensuous experience that can be enhanced using technology and it can provide views we could not otherwise experience. These paintings have their roots in digital photography, industrial technology processes, and classical painting. Using a proprietary technology of my own development for paint application, I execute the work in acrylic or oil paint using colors mixed specifically for the image. While time consuming, the process allows for a high level of detail and resolution without which the paintings would fail to reach their potential.”